Wellnest Fertility Clinic brings an innovative care and business model that offers comprehensive fertility services at half the typical cost to underserved communities across the country. Its first location opening in South Ogden redefines the patient experience with a day spa-like space that is both welcoming and supportive for patients and their families. It also gives the care team dedicated collaborative space on the clinic’s opposite and offstage side with separate access to patient rooms. Thoughtfully crafted to reduce stress and enhance comfort, the clinic provides a fluid, calming environment at every step of the journey. A unique feature of the design is the opportunity for patients to see into the embryology lab, creating a more intimate and transparent experience that is not typically seen in the market. This approach fosters connection, trust, and a sense of involvement in one of life’s most meaningful moments.